“Los Guardianes del Planeta” is a team of 4 heroes: Azuroso, Fruggo, Crokolo and Mielita. Each of them represents a cereal's taste and has the mission to protect a particular area of the environment.

Azuroso: It is a polar bear that protects water and ices of the world. It is the strongest and most powerful out of the keepers. It invites us to use water consciously and not to waste or pollute it. It represents the classic sugar flakes.

Crokolo: It is a crocodile that protects jungles and tropical areas. It is cheerful, funny and, as a good warrior, it invites us to protect animals and endangered species. It represents chocolate-taste crocodile-shaped cereals.

Fruggo: A chameleon that fights against the environment pollution. It is the most cunning and funny of the keepers. It invites us to perform ecological activities that help reduce our city's pollution. It represents the tiny star-shaped and fruit-taste cereals.

Mielita: It is a bee that protects forests around the world. It is an expert in martial arts and is as beautiful as warrior. It fights against deforestation and teaches us to recycle. It represents the honey-taste honeycomb-shaped cereals.